Home Australia British programmatic marketing firm Blis pulls the plug on IPO

British programmatic marketing firm Blis pulls the plug on IPO

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British programmatic marketing firm Blis pulls the plug on IPO

Blis Global, which did the rounds at native dinky cap fundies last week, has abandoned its IPO plans.

The programmatic marketing firm turned into once taking a peep to raise $80 million for an initial public offering in Australia, in a deal valuing it at spherical $285 million.

Early Newspaper

Blis Global’s IPO is off. Tamara Voninski

Final evening, Blis suggested fund managers and brokers it turned into once cancelling its IPO following contention over shareholder promote down which could well beget resulted in a smaller offer size.

The brokers suggested fund managers that whereas Blis got strong bids from each and every institutions and the dealer network, they crucial to be sure a strong secondary market.

Blis shareholders did now not enhance a contemporary reduced promote down, which ended in the IPO being cancelled.

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British programmatic marketing firm Blis pulls the plug on IPO