Chipotle has added smoked brisket to its menu for a cramped time in restaurants across the United States and Canada.
For the initial days of the launch, Tuesday and Wednesday, the brisket is exclusively being offered to Chipotle Rewards participants on digital platforms. Starting Thursday, it is going to originate up to all customers in restaurants across North America.
The fast-casual chain is offering a $0 shipping price on brisket orders online or via its app from Sep. 27 to Oct. 3 with a $10 minimal purchase.
According to Chipotle, the brisket is “charred on the grill, and seasoned with Mexican spices, including fireplace-roasted jalapenos and chipotle chili peppers.”
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Chipotle repeatedly assessments products on a local scale earlier than launching nationally. Last fall, restaurants in Cincinnati, Ohio, and Sacramento, California, examined the brisket.
Earlier this year, Chipotle launched cilantro-lime cauliflower rice for a cramped time in January and debuted the hand-crafted quesadilla in March.
Chipotle announced in May it was hiring 20,000 staff with wages from $11 to $18, averaging out to $15 per hour by the finish of June. The labor market in May was especially aggressive, with companies in the restaurant and hospitality trade struggling with labor shortages and retention difficulties.
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The raised menu costs 3.5 to 4% attend offset the increase in worker wages, Chipotle Chief Financial Officer Jack Hartung said at the Baird Global Consumer, Technology & Companies and products Convention.
Michelle Shen is a Money & Tech Digital Reporter for USA TODAY. You can reach her @michelle_shen10 on Twitter.