Last year, film ticketing and discovery industry Fandango, a division of NBCUniversal, offered the on-demand video streaming service Vudu from Walmart, after the retailer had failed to capitalize on the service it had first acquired in 2010 for $100 million. Today, Fandango is taking the next steps with Vudu by merging the service with its present streaming platform, FandangoNOW. The newly blended service will proceed to utilize the name Vudu and will feature over 200,000 new release and catalog movies and TV reveals to rent or buy without a subscription, as properly as “thousands” of free-to-stream titles.
The company tells us it chose to stick with “Vudu” as its name because it’s already a popular brand with a loyal following and is significantly larger than the FandangoNOW service.
Despite the changes coming to the service, present FandangoNOW customers gained’t lose access to any of the lisp they already purchased. Each their movies and TV sequence will probably be automatically transferred over to the new Vudu service starting today.
At display, Vudu’s on-demand library competes with Apple iTunes, Amazon High Video and Google Play/YouTube, as properly as similar services from various telecos. In particular, these sorts of services appeal to those that want to watch new releases and have the option to absorb favorite movies and reveals — rather than subscribe to services the place such lisp comes and goes as licensing deals expire.
At launch, the newly merged Vudu will embrace new releases worship “F9: The Fast Saga,” Pixar’s “Luca,” “The Conjuring: The Satan Made Me Accomplish It,” “Peter Rabbit 2,” “The Hitman’s Companion’s Bodyguard,” “A Restful Place Part II,” Disney’s “Cruella,” “Godzilla vs. Kong,” “In the Heights” and others. Next Tuesday, it’s going to also gain access to Marvel Studios’ “Black Widow” — the title that’s now the topic of a breach of contract lawsuit filed on behalf of actress Scarlett Johansson, who’s suing Disney for sending what was supposed to be a theatrical release instantly to its streaming service Disney+ on opening day.
Many titles are available in 4K Ultra HD and support formats such as Dolby Atmos and Dolby Vision, the company notes.
Vudu already has a large, built-in audience for its film and TV marketplace. Fandango claims the service has over 60 million registered customers and reaches “thousands and thousands” on a daily basis.
By way of its expansive platform support, it’s capable of reaching over 75 million U.S. TV-linked machine households, per NPD Neighborhood data. This entails Vudu’s support for Samsung, LG and Vizio smart TVs; the Roku platform, Amazon Hearth TV, Apple TV, Xfinity X1 and Xfinity Flex, PlayStation, Xbox, Tivo and others.
Following the merger and rebranding, the new Vudu service will also take FandangoNOW’s place as the official film store on the Roku platform, the place customers can rent or purchase using Roku Pay.
Vudu joins Fandango’s present digital network, that may proceed to embrace Fandango’s film ticketing industry, MovieTickets.com, Flixster, Movieclips and Unsuitable Tomatoes. While the merger of the two services at least clears up some overlap within the Fandango division, NBCU parent company Comcast continues to have its absorb overlap issues when it comes to streaming. Comcast acquired ad-supported streaming service Xumo in February 2020 and, via NBCU, runs the year-ancient streaming service Peacock. As of yet, it hasn’t made any strikes to centralize those efforts.