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Felicis’ Aydin Senkut and Guiding concept’s Kevin Busque on the value of simple pitch decks

Felicis’ Aydin Senkut and Guiding concept’s Kevin Busque on the value of simple pitch decks

‘The belief starts in the pitch deck’

Early Newspaper

Even though Kevin Busque is a co-founder of TaskRabbit, he didn’t salvage the response he hoped for the first time he pitched his glossy project to Felicis Ventures’ Aydin Senkut. Nonetheless, he stated the outcome turned into one of the simplest things that will presumably have came about.

“I’m kind of happy that he didn’t make investments at the time because it truly compelled me to steal a laborious come upon at what we have been doing and truly enabled us to change into Guiding concept,” stated Busque. “That seed spherical turned into an absolute slog. I mediate I spent seven or eight months attempting to consume a spherical for a product that didn’t exist, going purely on vision.”

Finally, that belief developed into Guiding concept, which describes itself as “a plump-carrier, plump-stack 401(k) concept” for shrimp agencies. Finally, Senkut did write a take a look at — Felicis led Guiding concept’s $15 million Series B spherical. At the present time, Guiding concept has higher than 16,000 agencies across 60+ cities, with higher than $3.2 billion in belongings beneath administration. The firm has raised nearly $140 million.

This week on Additional Crunch Stay, Busque and Senkut mentioned Guiding concept’s Series B pitch deck — which Senkut described as a “position model” — and how they built belief over time.

The duo also offered candid, actionable feedback on pitch decks that have been submitted by Additional Crunch Stay viewers contributors. (By the come, it’s seemingly you’ll presumably be ready to publish your pitch deck to be featured on a future episode the utilization of this hyperlink top seemingly here.)

We’ve integrated highlights below in addition to the plump video of our conversation.

We narrative glossy episodes of Additional Crunch Stay every Wednesday at 12 p.m. PST/3 p.m. EST/8 p.m. GMT. Take a look at up on the February time table here.

Episode breakdown:

  • How they met: 1: 30
  • Building belief: 11: 30
  • Interior Guiding concept’s Series B deck: 16: 00
  • Pitch deck teardown: 33: 00

How they met

Senkut and Busque met nearly a decade ago, when Busque turned into unruffled at TaskRabbit. Several years later, Busque launched out on his get and went fundraising for his authentic belief. Even though he bought a no from Senkut, it wasn’t a simple decision.

Having a come upon help, Senkut stated he had a long way more freedom to follow his instincts whereas angel investing.

“As an institutional fund with LPs, we have been feeling the pressure of checking all the checkmarks,” defined Senkut. “It’s top seemingly how, most often, being more structured or analytical truly does now not continuously lead you to enhance decisions.”

When Busque came help around after the pivot, taking a come upon to consume a Series B, Senkut called it a “no-brainer,” specifically because of the form of CEO Busque is.

“My opinion of Kevin as a person is that he’s an wonderful wartime CEO, nonetheless also he’s a product visionary,” stated Senkut. “We name them ‘missionary CEOs.’ There are mercenary CEOs who can extract every ounce of buck from a rock, nonetheless we are gravitating a long way more against CEOs love Kevin who are centered on product first. Individuals that have a extraordinarily acute vision of what the screech is, and. a extraordinarily relate vision for the top seemingly option to resolve that screech and in the slay flip it into a long-term scalable and profitable firm.”

Busque stated he turned into drawn to Senkut based mostly on his stage of conviction, explaining that Senkut doesn’t continuously need to drag by the e book.

“If he desires to write a take a look at because the founder is immense or the product is immense, he does it,” stated Busque. “It’s now not necessarily that he has to come upon a relate metric or verbalize sample.”

Building belief

Clearly, years of staying connected and speaking (and now not staunch about Guiding concept) laid the foundation for constructing a relationship. Busque stated the honesty in their conversations, together with Senkut’s preliminary rejection, lended itself vastly to the belief they have.

Felicis’ Aydin Senkut and Guiding concept’s Kevin Busque on the value of simple pitch decks